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How we compare offers

How we show you loan offers.

We believe you should see every option that fits you, in the same format, in an order you can understand. Here is exactly how it works.

Our principles

Three promises for every search.

  • Neutral

    We do not promote any lender. Offers are ordered by criteria published on this page.

  • Complete

    We show every matching offer, and list the lenders that did not match your request.

  • Transparent

    Each offer shows the APR, EMI, tenure, charges and a link to the lender’s Key Fact Statement.

Matching

How matching works.

  1. You share your needs

    Loan amount, tenure, income and employment details, with your consent to check offers.

  2. We check with lenders

    Your profile is matched against each lender’s published criteria.

  3. You see every matching offer

    All matching offers appear in one list, plus the lenders that did not match and why, where available.

  4. You choose and apply

    You apply with the lender you pick. The loan agreement and Key Fact Statement come from that lender.

Ordering

How offers are ordered.

The order never depends on which lender pays us more.

Default order
Lowest APR first
Other ways to sort
Lowest EMI, highest loan amount, shortest tenure
When offers are equal
Alphabetical by lender name
Paid placement
None. Lenders cannot pay to appear higher.

  • How Firstfund is paid

    Lenders will pay Firstfund a fee when a loan is disbursed through our platform. This fee does not change the order in which offers are shown.

  • What you pay

    Firstfund does not charge borrowers. Any processing fee or other charge comes from the lender and is shown in the offer and the Key Fact Statement before you apply.

Coming soon

Be first in line.

Join the waitlist and compare personal loan offers from multiple lenders the day we launch.